Alinhamento da ti na implementação da estratégia: um estudo de caso

Abstract

We are living in the globalization age, where economies are increasingly connected and interdependent. This economic environment encourages companies to establish mechanisms to identify and design a vision of the future in order to anticipate threats and/or identify opportunities. The survival of businesses is increasingly based on the successful implementation of competitive strategies, as well as how information technology can contribute to the implementation of these strategies, the object of this study. The organizations have sought to use more and more intense and widespread of Information Technology, can be used as a powerful tool that alters the basis of competitiveness, making it a key asset for the implementation of strategies.