Soluções habilitantes como estímulo à formação de uma comunidade criativa

Abstract

Faced with the crisis arising from the difficulty of the countries to meet social and economic interests, there are new forms of social organization, such as the so-called creative communities that seek to solve problems that affect them or create new opportunities. Despite the expansion of such cases, some communities can not be organized and become creative communities. In order to encourage collaboration between community members and explore the potential that can be produced of these relationships, bringing benefits to the common welfare, the strategic design is mentioned as a possible agent. Suitable for work in organizational environments, strategic design suggests links between actors, techniques, technologies, expertise and disciplines to meet different needs and achieve results of value and meaning effects. Acting within the framework of social innovation, using their skills to design new devices that stimulate behavioral changes, enabling community members themselves to solve the problems or generate new opportunities. To accomplish this mediation with the communities, are the enabling solutions, which are products systems, services, forms of communication, among other actions to encourage the development of skills and abilities of community members in order to cooperate to achieve a particular result. In order to assist in the development of this design process, supports the approach of Community Centered Design (CCD), which has its own methods for working in communities and propose design solutions in collaboration with its members. In this context, the present research, carried out through an action research seeks to understand how the strategic design can develop an enabling solution with the community to encourage it to become a creative community. The unit of analysis is the community of the Centro Comunitário da Vila Gaúcha (CCVG), located in Morro Santa Tereza, Porto Alegre. As search results, was obtained expansion of knowledge about the subjects and identification of guidelines that can drive the development process of enabling solutions and formation of creative communities.