Proposta de desenvolvimento de um método sistêmico de formulação estratégica integrando planejamento estratégico, pensamento sistêmico e planejamento por cenários

Abstract

In complex and competitive environments, those organizations that obtain a robust and based formulated strategy will have more possibilities of success. This research has for objective to develop a method integrating the concepts and principles and of the system thinking, scenario planning and strategic planning, aiming at to assist in the strategic formularization process. The research methodology is characterized by a qualitative approach and the case study it is an exploratory feature. Associated to the case study, to subsidize the proposal of the method, interviews with the conductors and participants had been carried through. Beyond these empirical subsidies, the theoretical sources had been considered that approach the concepts of strategic planning, system thinking and scenario planning. Based in the interviews analysis, in the case study exploration and in the presented theories, a system method of strategic formularization is considered that can assist organizations of any type in its strategic proce