Análise das parcerias entre universidades e empresas privadas na promoção de ecossistemas de startups inovadoras no Tecnosinos

Abstract

CONTEXT: Partnerships between universities and private companies play a crucial role in fostering innovation and supporting startup ecosystems. This study focuses on the Tecnosinos technology park, located at the University of Vale do Rio dos Sinos (Unisinos), in São Leopoldo, Brazil, to examine how such partnerships can promote innovative startups. PROBLEM: While the reputation of Tecnosinos and its proximity to academia attract startups, these partnerships face challenges, including competition for talent, lack of interaction among stakeholders, and limited networking events. SOLUTION: The research uses qualitative methods, including case studies, semi-structured interviews with startup representatives, and analysis of related documents. It investigates the effectiveness of partnerships between universities and private companies in promoting innovation and entrepreneurship at Tecnosinos. PROPOSED METHOD: The study explores the experiences of different startups within Tecnosinos, focusing on their strategies, benefits, challenges, and the impact on innovation and business growth. The analysis also evaluates the integration between academia and industry to identify opportunities for improvement. RESULTS: The findings reveal that while startups appreciate the association with Tecnosinos and Unisinos for its credibility, they also report obstacles such as a lack of communication and limited collaboration. However, startups value the connection to academia and consider it beneficial for fostering innovation and enhancing business visibility. The study suggests that Tecnosinos aims to strengthen its position as a technology hub by expanding its physical facilities and creating additional spaces to foster collaboration.